The department store Nordstrom announced Thursday that it has dropped the fashion line of President Donald Trump's daughter Ivanka, blaming declining sales.
In a statement, Nordstrom defended the move, saying it was not a political decision.
"We've said all along we make buying decisions based on performance. In this case, based on the brand’s performance, we've decided not to buy it for this season," the statement read.
The retailer also said it typically cuts about 10 percent of its inventory each year to make room for new lines.
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The move comes amid calls for a boycott against stores that carry any products related to the Trump family. The #GrabYourWallet campaign, founded by Shannon Coulter, is specifically targeting merchandise associated with Donald and Ivanka.
The reaction to Nordstrom's decision has been mixed on social media.
Big news everyone. You did this. I am in awe. https://t.co/q9vwmyfpbn
— Shannon Coulter (@shannoncoulter) February 2, 2017
@IvankaTrump U don't NEED Nordstrom. God has given you this opportunity to help the USA! We really like you! Thank you. Hubby NY GOV? :)
— Cynthia Conkling (@CynthiaConkling) February 3, 2017
Great Decision @Nordstrom Nordstrom drops Ivanka Trump-branded clothing and shoes - The Washington Post https://t.co/VjeJQyIm47
— Christine (@LovenBeauty4me) February 3, 2017
@Nordstrom Dont believe dropping @IvankaTrump line wasnt a political decision! Caving to whiners We'llsee if it works 4 you @realDonaldTrump
— Kris (@Sophiesmom78) February 3, 2017
@IvankaTrump I think @Nordstrom made a HUGE mistake! #boycottNordstrom
— Mikey Karen Connell (@Karen_mikey1111) February 3, 2017
Thank you, @Nordstrom, for dumping Ivanka Trump's line! Now my family and I will shop with you again! #TheResistance
— Clussia D (@clussia) February 3, 2017
@IvankaTrump Who needs @Nordstrom?? Over rated and way too high! The First Daughter of this great country..That's what God called you to do!
— Forever DEPLORABLE (@RiderFine4TRUMP) February 3, 2017
@Nordstrom well done! Cant wait to shop more at your stores. @IvankaTrump #ivankatrump
— Wxyz (@PhoolanDevi86) February 3, 2017
Retailers are already in trouble. Bad move on your part to drop Ivanka Trump's clothing line. #Nordstrom
— Jane Whitely (@bjanewhitely) February 3, 2017
@Nordstrom Not smart to boycott @IvankaTrump merchandise. Playing politics with ur customers is a two way street. I'm boycotting Nordstrom.
— Stephanie Livney (@Srrl11Srrl) February 3, 2017
Way to be, @Nordstrom! Now maybe @IvankaTrump will have more time to really think about how truly terrible and damaging her father is.
— Melissa Johnson (@littlemsspiggy) February 3, 2017
Was this a good move? Tell us in the comments section.
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