The Outnumbered hosts took on Urban Outfitters this afternoon after the popular teen clothing store began giving away promotional pens shaped like hypodermic needles. The pen says 'I Love Harroin," a promotional campaign by the "Harroin" hair salon in New York City.

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Critics called out the store, which did not respond to a request from Fox News for a comment, for seeming to promote drug use in a region fighting a heroin epidemic in recent years. The retailer had previously come under fire for selling a line of products that looked like prescription pill bottles and boxes.

Sandra Smith said the store looks "desperate" amid a falling stock price, adding it's an "insult" to anyone who has been affected by heroin.

Today's #oneluckyguy, Col. Allen West, said this sort of thing makes it difficult for parents who are trying to teach their kids not to just "go along to get along."

Harris Faulkner said she's "outraged" as a person and a parent that a store is trying to sell things based on drug use.

"It's not funny. It's offensive," said Faulkner.

Kirsten Powers wondered who the people are behind these campaigns by Urban Outfitters, arguing "there's something wrong with them"

Watch the full discussion above.

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