A Tennessee youngster's tearful plea against bullying is touching hearts all over the world, including UFC boss Dana White, Donald Trump Jr., actors and sports stars.
Keaton Jones, a middle school student in Union County, Tennessee, was recorded by his mother, Kimberly, after he left school during recess because of incessant tormenting by bullies.
Kimberly Jones said her son wanted to record a message for others who might be going through the same thing and the video has since been watched 20 million times and counting.
Keaton said other kids call him ugly, make fun of his nose, tell him he has no friends and throw food at him.
"It's not OK. People that are different don't need to be criticized about it because it's not their fault," he said through his tears.
Among the many people who reached out to Keaton was Dana White, who invited the boy to UFC headquarters.
Meet Keaton Jones a very smart little boy who is being bullied at school. This video is heartbreaking!! I want to bring Keaton to Vegas and hang out at UFC Headquarters. If anyone knows how i can reach the family please let me know. Thank u everyone pic.twitter.com/BR8c4ldDFc
— Dana White (@danawhite) December 10, 2017
Trump Jr. then followed up, offering Keaton and his family a place to stay if they make the trip to Vegas.
This boy is incredibly brave and the video really got to me. @danawhite, If he takes you up on your offer to see UFC Headquarters, I would be honored to host him and his family at our place if they need somewhere to stay. https://t.co/EWx05o0yI0
— Donald Trump Jr. (@DonaldJTrumpJr) December 11, 2017
Take a look at some of the other heartwarming messages and watch the "Fox & Friends" segment above.
If someone can get to me the name of the school, the principal, school board members i will gladly make the calls myself and fix this. Also if anyone knows Keaton and his parents, i will gladly fly them to NYC to be my guest & visit Fox News. https://t.co/uFyp2r2Yn7
— Sean Hannity (@seanhannity) December 10, 2017
— KATY PERRY (@katyperry) December 10, 2017
Keaton, this is so accurate. Why do people do this? I think your sooo cool Keaton! I wanna be your friend ( but srsly) ur freakin awesome https://t.co/LD7Q762bL9
— Millie Bobby Brown (@milliebbrown) December 9, 2017
— Gal Gadot (@GalGadot) December 11, 2017
Titans tight end @delaniewalker82 has a message for Keaton
— Everything TN (@Everything_TN) December 9, 2017
Keaton, will you’ve my guest at the Premiere of #InfinityWar too? I think you are about one of the coolest kids I have ever seen! Can’t wait to meet you in person, pal. Forget those ignorant kids. One day, very soon, they are going to feel pretty stupid for this. https://t.co/BqJLxu25GN
— Mark Ruffalo (@MarkRuffalo) December 11, 2017
keaton, i'm so sorry you're being treated this way. you don't deserve one ounce of this pain. they would be lucky to be friends with you. it'll get better. #KeatonJones #KeatonJonesIsAwesome https://t.co/IZoJQ60eY2
— Monica Lewinsky (@MonicaLewinsky) December 10, 2017
— Ryan Seacrest (@RyanSeacrest) December 10, 2017
buddy next time I make it home to Knox I'm going to walk into that lunchroom with you and watch the bullies say they are sorry to you. you don't deserve that. keep your head up and continue to be kind...you will always Come out on top. sending a hug. https://t.co/fZn2hbMPKp
— Kelsea Ballerini (@KelseaBallerini) December 10, 2017
Damn right! Bullies are straight up wack, corny, cowards, chumps, etc, etc! Keaton keep your head up buddy and push forward! You're the best https://t.co/pqDgay77l9
— LeBron James (@KingJames) December 11, 2017
Hey, #KeatonJones - you have friends here at the UFC, buddy. Today and everyday. #StandWithKeaton @Lakyn_Jones | @DC_MMA @TWooodley @FelderPaul @SugaRashadEvans @KennyFlorian pic.twitter.com/ZxX0cY1bu7
— UFC (@ufc) December 10, 2017
— Mandy (@WWE_MandyRose) December 10, 2017
This is #KeatonJones. His pain is instantly relatable to me and it brought my pain to the surface. This video is so raw and brave. I just want to hug him and let him know how special he is!!! pic.twitter.com/z8dMRAzYhn
— Perez (@ThePerezHilton) December 11, 2017
So I got the chance to spend the day with my new best bud Keaton. It was unbelievable to get to know him and realize that we have a lot in common. This dude is very special and has changed my life forever. Now I have the little brother I always wanted! God bless you my man pic.twitter.com/vMHVtnf2rC
— Jarrett Guarantano✞ (@BroadwayJay2) December 11, 2017